Cutting Edge Urban Art in Chicago

A Series of Flying Pigs Will Block Trump's Chicago Tower

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Posted May 4, 2017
 
 
 
Flying Pigs on Parade/Facebook

It's nearly impossible to miss the logo on any of Donald Trump's reliably gaudy buildings, but soon Chicago will be spared from the sight of the president's bold-faced name thanks to one cunningly creative architect. Jeffrey Roberts, of New World Design, has a spectacularly on-the-nose idea for rejecting the sight of Chicago's Trump Tower. Called "Flying Pigs on Parade," the scheme will obscure the mogul's logo with art installation comprising flying, gold-colored pigs.

Roberts first announced his plan in November, and he is finally nearing the go-ahead to get it done. The final project will involve four 30-by-15-foot golden pig balloons tethered to a barge on the Chicago River. "The art folly has been created to provide visual relief to the citizens of Chicago by interrupting the view of the ostentatious Trump Tower Chicago sign," he says. "The design follows rigorous rationale in providing layers of meaning but ultimately allows for interpretation by individual viewers." Roberts cites George Orwell's Animal Farm as one influence among many, "from flying pigs and Miss Piggy comments to a taste for gold embellished interiors. Ultimately, this is a very rational design and is in direct contrast to the chaotic nature and bizarre antics of our current leadership." The specific design of the pig is modeled after Pink Floyd's iconic Battersea pig, a reappropriation on which Roger Waters personally signed off.

The goal is to have the "Flying Pigs on Parade" debut as a single-day art installation in Chicago this summer before bringing it to other cities. Heaven knows there's no shortage of locales that wouldn't mind a new Trump-less view.

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